Raising Cane’s retail gear shop

As an in-house designer, I create trendy, engaging designs for accessories and apparel aimed at teenagers and young adults. Collaborating with cross-functional teams, I bring seasonal collections to life, drawing inspiration from WGSN's, our partner, trend research. My focus is on innovating while staying true to the brand's identity, ensuring each design enhances both the customer experience and the Raising Cane's spirit.

I also directed photoshoots for retail collections. Collaborating with the photographer, agency team, and models was a great opportunity to develop teamwork, resulting in wonderful photos. My role was not limited to building a mood board, a lookbook for styling, and directing poses, but also directing the entire photoshoot.

Photoshop, Illustrator

Apparel Design / Accessories Design / Directing